I. General Description
The Assistant Director of Communications and Marketing is responsible for assisting in the development and implementation of communications and marketing strategies. This is a new position at JPII. Emphasis will be given to communications (internal and external) and marketing planning.
- Status: Grade 5 , Exempt, 12 months, 12B
- Full time, with work on some weekends and/or evenings
- Benefits per Diocese of Phoenix Benefit Guidelines
- Reports to the Director of Advancement
Ii. Essential Job Functions
- Catholic Identity and Mission
- Understand and promote school’s mission
- Excellent communication skills, including ability to speak and write in a positive, consistent, and attractive way
- Serve as a witness to the school’s mission
- Communications
- High level of organizational and interpersonal skills
- Interest in the mission, academics, sports and activities at JPII
- Ability to manage priorities
- Able to communicate in both English & Spanish is a plus
- Maintain strategy and content calendars; develop story coverage plans (including supporting visuals, interviews, and story angles)
- Marketing
- Coordinate media efforts to document school sponsored events and activities
- Manage school website and social media channels
- Create promotions for school-sponsored events and activities in coordination with project leaders
- Support Director of Advancement and Director of Admissions in design of print materials
- High level of accuracy and attention to detail
- Ability to create project timelines and meet deadlines
- Uphold branding consistency
- Creates and provides video content for media sites
- Maintains and manages Digital Content Library
III. REQUIRED EDUCATION, KNOWLEDGE, SKILLS, AND ABILITIES TO PERFORM ESSENTIAL JOB FUNCTIONS
- Bachelors or Masters degree in Communications; Marketing or Business with equivalent work experience
- Strong proficiency in photo and video
- Creative and/or innovative
- Represents the school in a positive way on and off of the school campus
- Excellent communication skills, both verbal and written
- Strong technology skills with the ability to learn
- Ability to maintain confidentiality
- Ability to stand at events for extended periods of time
- Ability to sit at events for extended periods of time
Disclaimer
This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, school administration reserves the right to revise the job or to require that other or different tasks be performed when circumstances change (e.g., emergencies, changes in personnel, workload, rush jobs, technological developments, etc.).
