The National Shrine of Our Lady of Champion is seeking a dynamic and faith-driven Director of Communications to lead our efforts in sharing the inspiring message of Our Lady of Champion with the world. This is more than a job—it’s a calling to use your creativity, leadership, and strategic vision to bring awareness to Our Lady, engage with the faithful, and grow the National Shrine’s presence as a place of prayer and pilgrimage.

This full-time (40 hours per week) position is responsible for all communication activities related to creating awareness and growing the number of the Shrine pilgrim visitors. This includes promotion through all channels of print and digital media, major event coordination, public relations coordination and media relations.

To submit resume and apply for this position, please go to https://championshrine.org/employment/

Responsibilities

“Embrace the mission and vision of the Catholic Diocese of Green Bay and that of The National Shrine of Our Lady of Champion and work in accordance with Catholic Social Teachings and the moral and ethical values of the Catholic Church.”

Help create and then execute the strategic, tactical and budget plan for all Shrine marketing and communication efforts.
Coordinate all print communication activities, including but not limited to advertisements, articles, newsletter, constituent email communication, on-site communication activities and press releases
Coordinate all digital media communication activities, including but not limited to website, social media, radio/tv advertisement and Shrine originated content.
Maintain relationships with outside marketing vendors and contractors
Manage and grow Shrine contact lists
Develop and manage relationships with media contacts to generate local, regional and national media coverage working in concert with Diocesan Communications Department; Respond to external inquiries for media requests and coordinate action
Maintain close coordination and communication with the Shrine Rector, COO, pilgrimage planning, operations and development teams
Coordinate with other staff for event support as needed.
Collaborate with Shrine Gift Shop to create Shrine specific items and goods.
Employees are expected to attend retreats, seminars and small group discussions where faith is discussed.
Perform other duties as assigned.

Qualifications

K: Knowledge

Requires a Bachelor’s degree or higher; emphasis in marketing, public relations, mass communications or journalism
Five to seven years’ experience in marketing, communications, public relations, communications, or journalism required
Knowledge of and belief in Catholic Church teachings and events surrounding the apparitions in
Champion, WI
Previous interaction with news media preferred
Must have a valid driver’s license

S: Skills

Strong verbal and written communication skills
Strong organizational and project management skills
Ability to plan, execute, measure results and adjust plan as needed
Proficient in event management, promotion and marketing methods
Strong graphic design skills and understanding of various design software such as Adobe Suite and Canva
Understanding of website management, including the maintenance of websites and incorporating SEO best practices
Strong writing skills, especially for digital and print formats
Proficient in social media management, posting, audience engagement across multiple platforms.

A: Abilities

Must be able to lead through influence
Must be able to plan, coordinate, and give directions to others
Excellent organizational skills and project management skills required
Relationship building and interpersonal skills required
Ability to be detail oriented and meet deadlines
Public relations savvy and comfortable speaking in public
Commitment to philosophy of continuous improvement
Robust trouble-shooting ability; Requires a high level of commitment and flexibility to handle last minute requests and changes as well as crisis management issues.
Highest ability to maintain discretion working with confidential information

The National Shrine of Our Lady of Champion

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Director of Communications